Help With Landing Page!

[monkware]

I have tried my hand at building a landing page to promote Courtrecords.org. It looks good to me but doesnt seem to work. Please have a look and let me know what you think I should do to fix it. Maybe it really sucks and I need to do another one, I dont know.

I have thick skin so dont worry about blasting me. It is my very first one though.

Big A

http://buyerreview.biz/CourtRecords.org.html

[basnl]

Looks pretty good for your first one!
The attention of the landing page is currently mainly focused on the flashy ads though.They really stand out and distract the reader from actually reading your review and list of possible benefits. Now you might consider the flashy ads as a good thing, but it contradicts the whole point of having a landing/review page. (Why would you use a landing page and not send the visitors directly to the vendor site, if most if your visitors simply end up directly clicking one of the ads anyway?) Here are some basic tips to possibly improve your site/landing-page:

Let your review stand out, not the surrounding banners
Don't use too many banners for the product you're reviewing, non-preferable, as you are an independent and trustworthy reviewer, not an affiliate trying to up sell something :wink:
Use a larger headline
Increase font-size
Don't place long and repeating lists in the middle of your review (nobody's going to read all through them anyway)
Add some other pages to your review site to make it look a bit more legitimate (Also good for Google's quality score)
Add a small screenshot of the website, and maybe a screenshot of the website in use (i.e. how the search results will look like). People like to see what they'll get and receive.
Just look at the official CourtRecords site, and all the benefits they're naming. Try to base your review upon a few of these benefits.*
Also name a few negative things about their site... (how often do you see a real 100% positive review?)
I haven't really paid much attention to Google's quality score, but I would definitely keep some of your keywords on your page if you're using Adwords.

*I.e.:


"FAST AND DISCREET"
"instant nationwide search system will check thousands of sources"
"Enjoy unlimited data lookups to ensure you are always on top of changes"
"Immediately identify and download the latest public records reports on a full variety of data categories."
" Quickly and Efficiently search and locate public records online."
"Public records on file: 1,247,528,873"
"Database photographs on file: 1,592,733"
"New records added in the past 7 days: 642"

[ilovecb]

basnl, great suggestions. I would also like to add more thing.

Where you say "check these benefits"...those are actually features not benefits. In order to stress benefits, you need to make it clear how each instant background check actually benefits them, for example, save time AND money (elaborate a bit on this), then flow through with your feature list.

[neweconomy]

wow... great for your first try.

Here's a few small pointers.

1. Be wary of having links to all your other products in your header. Do you really expect that people will buy a survey product who got to your site looking for background checks.

If you want "authority" look into using a .com or .org domain (not .biz).

Otherwise, just focus the whole point of the site on a single niche... you have highlighted the most competitive niches around... tough for even experienced affiliates to make it happen.

2. Rework your copy. If you want to post a landing page, host a landing page... if you want to have a 1-to-1 review site... you have to sound like a person.

I understand that you just took the copy from the site... which is fine for landing pages, but if you want to sound like someone who isn't selling... you need to rework your sales copy.

3. Good luck... great job buddy... I hope it works!

[dthorpe]

I like it

[monkware]

Thanks to you all for your greatly appreciated advice. This is my first one and I will revise this over the weekend using all of your inputs. Excellent!

By the way, as far as adding other pages - This is actually a page from my website that I built to send people directly to it. The site is really www.buyerreview.biz. This is where I have other products to promote. It is incomplete and I wasnt sure if people wanted to see it or not.

Once I have made the changes I will re-submit it here and maybe you guys can have a look at it again when I am done.

Thanks
Big A

[luvmillion]

Very Nice.
Some tips here from Nita.

1. But you'll have to be very careful about your google adsense being in the same page as your sales page.

If they is any chance that a person like what they read and clicks on your hop link. And after that he seeing a google ads at the site and clicks on that too thus bringing him to your competitor of the same product. And finally decide to purchase and click at your competitor's hop link. You won't get any sale because your cookies will be overwrite with the competitor's cookies. He will get the sales.

Imagine all your hard work getting visitors to your site and you ends up giving them away to competitors. Irony.

If you want to get income from adsense. Create another page that will be of much use to your visitors that is not sales related. Example usefull information or advise page, article page, or even a blog page at your own site.

2. It is better if you open a new page for every link so that your main page will not be lost by the visitor. This is the changes required (i put it in purple)

<a href="http://xpoint.imarichkid.hop.clickbank.net" terget=_new>

3. Hide your hoplink from view at the bottom left of your visitors browser instead of seeing http://xpoint.xxx.hop.clickbank.net make them see a dummy one example http://www.records.com unless they click at it they will not get to you vendor's page.

When they click at it you cookies will be set for your commision. And if anyone ever thought of not clicking that link and typing the site directly at the browser ofcourse they will get to a different site.

Yes there is way for them to not let you get your commision even after clicking your hop link but lets not discuss it here.

This is the change you should do.

<A onmouseover="window.status='http://www.dummy.com'; return true;" onmouseout="window.status='';" href="http://xpoint.vendors.hop.clickbank.net/"><STRONG>WHatever title here</STRONG> </A>

3. Place a "save as favourite script" to remind your visitors that they need to save your site at their favourites. Give a reason why.

4. Place a contact us form. In there. No one trust a site that has no contact us.

5. Over review service. e.g. If you need a review on any digital online product please fill up this form. Who knows if you get a review request for a CB product and you'll include your hoplink in that review. You can search experts review on that product but remember to include the reviewer's name in there. For ohers simply reply "sorry we don't provide review for this product'

6. PLace an email that anyone can contact you with. Place an autoresponder with a signature that carry some ads of your affiliate product. Some people just don't like forms. Make sure that email add can be replace anytime and not your main email incase you get too many spams.

I got more tips. But those are for my fellow members only (those who buy from me) But these should do you good for now.

Good Luck.

Nita :)

[shlomof]

in my opinion it has too many banners around. it's really confusing....

[monkware]

Very Nice.
Some tips here from Nita.

1. But you'll have to be very careful about your google adsense being in the same page as your sales page.

If they is any chance that a person like what they read and clicks on your hop link. And after that he seeing a google ads at the site and clicks on that too thus bringing him to your competitor of the same product. And finally decide to purchase and click at your competitor's hop link. You won't get any sale because your cookies will be overwrite with the competitor's cookies. He will get the sales.

Imagine all your hard work getting visitors to your site and you ends up giving them away to competitors. Irony.

If you want to get income from adsense. Create another page that will be of much use to your visitors that is not sales related. Example usefull information or advise page, article page, or even a blog page at your own site.


I got more tips. But those are for my fellow members only (those who buy from me) But these should do you good for now.

Good Luck.

Nita :)

Sorry for posting the link to buyerreview.biz. I just wanted people to know that when I am done with the landing pages I will finish the main site.

The Adsense isn't going to be there on the main page. I have other things that go there. It was just temporary. I have other Adsense sites generating income but I wanted to try affiliate marketing such as Clickbank stuff.

The landing page is what I really wanted to be looked at not the main site.

Your other suggestions are right on and I will try in the next couple of days to implement everyones suggestions.

Thanks,
Big A

[xboxundone]

I have found the key to review type landing pages is to make the site feel and look like it is really a view. As little links and banners to the actually product. Meaning don't link to the product in every other paragraph or have banners around the site only promoting the sale etc.. try to make it feel and look like normal website... heck i usually even slap adsense up their.