PDA

View Full Version : Finally - Content Network Reporting?



basnl
June 22nd, 2007, 05:43 AM
I've been using Content Network tracking for a long time now using my own tracking script, but I just logged into my Adwords account and noticed the following message:

New! See where your ads appeared on the Content Network.
View site-by-site metrics, optimize your performance on content pages, and gain greater transparency into your campaign with the Placement Performance Report.

According to the Adwords Help Center it should now be possible to generate content networks reports:
https://adwords.google.com/support/bin/answer.py?answer=52924

I haven't been able to actually find those options though on the report tab...
Anyone here with some more luck :)?

ArtColombia
June 22nd, 2007, 12:09 PM
I found out about this a few days ago via Perry Marshall ...but I still donīt have access either - even though Google also sent out info to my AW account.

This is probably the best Google development this year.:angel:

Here is a link to their Best Practices to learn how to use it when it finally get rolled out to everyone.

https://adwords.google.com/support/bin/answer.py?answer=68517

ArtColombia
June 22nd, 2007, 05:05 PM
Well, finally got access and have my first report!!!

...and guess what?

1. As initially imagined...most sites so far are only resulting in one or two conversions. So there is no identifiable superstar site in my campaign as of yet.

2. Some sites show lots of impressions with low customer interest ... which at least will scare me off of them should I want to do a site - targetted campaign. (or focus on me adjusting ma ad, possibly).

3. Some of the content clicks were actually on my own campaign page containing AdSense...so I was shooting myself in the foot as I hadnīt removed my own site from the network for the campaign..hahhahaha...yeah right:angry: ..fortunately it was a test penny campaign, so no real damage...except my pride for paying for a customer I already had to clikc back onto my squeeze page!!

Anyway, if others have observations, put them here. This will be a great tool.